“SmartyPig” It?

SmartyPig looks like an interesting new service to watch. (Found it in my RSS feed from the oh-so-talented Jason Santa Maria, who designed the site with his colleagues at Happy Cog. Way to go, Cogsters!)

It’s purpose is making saving fun and easy, so you can take that dream vacation without the guilt of maxing out your credit card. It’s like an online piggy-bank that you can contribute to automatically. Plus, your contacts can contribute to it, and some sponsors (related to the thing you’re saving up for) may also contribute. At least, that’s what I gleaned from a few minutes on their site.

Unfortunately, it’s only available in the U.S. I wonder if they have expansion plans or if someone could start a similar service for other countries? It’s patent-pending, so I don’t know if you could.

I noticed this in the testimonials:

We were going to take out a short-term home loan to tackle this new bathroom project when I got this e-mail from a friend telling me to ‘SmartyPig’ it

So I also wonder, will it become a verb, like “Google it” has?

Comments

This is an awesome product. I can see us using it for birthdays, etc for our children and grandchildren — AND we know the money will be saved for their goals and dreams.

Comment from Sumner Worth at 6:14 am, March 19, 2008

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Tzaddi Gordon
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Zodomatica is the personal site of Tzaddi Gordon, a web designer from Roberts Creek, BC, Canada. I'm passionate about design that balances form and function. I design, code, and hack other people's scripts. Lately I groove on WordPress as a CMS.
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